Europe's only event dedicated to the running industry Returns to Amsterdam on 4-5 November 2026

The international Running Expo (IRX) brings together thousands of industry professionals from across Europe and beyond to meet with 200+ international brands showcasing the very latest in running products.

Pioneering brands, exclusive collections and influential athletes make IRX the place where you can get ahead of customer demand and grow your knowledge on the future of running.

If you’re a retailer, wholesaler, distributor, athlete, influencer, race director or industry professional, this is your chance to source game-changing clothing brands, nutrition, footwear and equipment, make business connections and stay ahead of the competition.

What's On

The International Running Expo is more than just an exhibition. From shake-out runs, wellbeing and recovery sessions, after-hours parties and interactive networking opportunities, IRX gives attendees an action-packed agenda.

When & Where

Find our location, dates and everything you need to know about visiting The International Running Expo 2026.

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Who should attend & why?

Retailers

Source the latest additions to your offering from 200+ international brands
Discover new challenger brands to excite your customers
Nurture existing business relationships
Keep ahead of demand by hearing about future trends
Test and trial the latest equipment by joining shake-out runs and brand-led activations

Athletes & Influencers

Access brand-new equipment that is yet to hit the market
Meet with potential new sponsors and generate new brand deals
Take part in activations and create content
Increase your brand awareness and professional network
Learn from industry icons and help shape the future of running

Press & Media

Get the scoop on Europe’s inaugural running show
Find emerging brands and product launches dedicated to the running sector
Meet and interview elite athletes, brands and industry trailblazers
Hear about the trends that are shaping the future of the industry
Create original content to engage your readers and followers

Race Directors

Meet with the latest brands taking the sector by storm
Find new sponsorship opportunities and partnerships
Be inspired and learn from industry peers
Network with athletes & influencers and promote upcoming races
See cutting-edge technology in action

Run clubs/crews

Grow your reach across the running community
Be inspired by other run communities, coaches and industry leaders
Explore ways to support your club through sponsorship opportunities and partnerships
Network with athletes & influencers and promote upcoming races
Test and trial the latest products on the market

Industry Professionals

Schedule meetings with retailers, distributors and potential partners
Discover the latest trends, gear & tech from across the sector
Connect with influencers and influencers that can increase your business profile
Check out potential competitors in the market
Network with existing and new connections
Meet with the latest brands taking the sector by storm

What else can you do at IRX?

There’s an action-packed programme at IRX. Not only are there 200+ brands for attendees to engage with on the show floor, there’s a range of fun activations, networking events and social activities that attendees can be part of.

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Why Visit

Europe's only event dedicated to the running industry Returns to Amsterdam on 4-5 November 2026

Who should attend & why?

What else can you do at IRX?

Meet 200+ Exciting Brands

Trial & test the latest products

Raise a glass with industry connections

Hear from industry icons

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