In the running community, I’m known as ‘Runbrandt’ for my GPS art creations. Running is the most natural form of exercise, but when the focus is solely on speed, it can feel like a mismatch for many. Through GPS art, I aim to inspire non-active people to start running or hiking, and encourage experienced runners to slow down and enjoy their longer runs by creating fun shapes.
I launched the Runbrandt project in early 2019 with an Instagram account that showcased GPS art in the shape of animals. In 2020, during the pandemic, I revived the project, which gained significant media attention, leading to a surge in popularity across the Netherlands.
Since then, I have organized various GPS art fundraiser events for causes like:
- Plastic Soup Foundation
- Serious Request (Red Cross)
- Villa Pardoes (holidays for children with illnesses and their families)
- Vrienden Diergeneeskunde (cancer research for animals)
I have also partnered with the RunGo app and Hilton Hotels to create a running program and have delivered presentations, talks, and guided GPS art runs as part of brand activations and store events.
The goal is to change the way people view running or walking. When you’re focused on creating a drawing, time and distance become secondary, making it ideal for long-distance runs.