the IRX launch party

The International Running Expo Launch Party took place on 6th November 2024 in Amsterdam. Attendees started the day with an invigorating trail run organised by Yoshi Groen, followed by a high-energy track session hosted by Susie Chan, Peloton star and ultra-running icon. The evening’s reception featured an inspiring interview with ultra-running legend Dean Karnazes, hosted by Susie, captivating top names from Europe’s running community. From influential brands and retailers to press, media, elite athletes, partners and influencers, the Launch underscored the unique opportunities IRX 2025 will bring for networking, brand visibility, and business growth.