Raccoon Media Group, organisers of The International Running Expo (IRX) are thrilled to announce that Intersport CEO Tom Foley will be a keynote speaker at the inaugural event this November.
The International Running Expo (IRX) , Europe’s only business running event, will take place at RAI Amsterdam on 4th-5th November 2025. In excess of 300 global exhibitors and 6,000 delegates including retailers, B2B buyers, industry leaders, athletes, influencers, and media are set to converge in Amsterdam and help shape the future of running. Attendees will be privy to exclusive previews of the latest innovations in apparel, technology, footwear, nutrition, and injury prevention. The addition of Tom Foley as a keynote speaker complements a thrilling line-up of curated content for IRX including inspiring talks with running legends and athletes, live podcasts, practical workshops, run clubs, wellbeing sessions and social gatherings across the two-day agenda.
Founded in 1968, Intersport is one of the world’s largest sporting goods retailers with over 5,400 specialist sports stores located in 42 countries worldwide. Tom Foley took up the position as CEO with IIC-INTERSPORT International Corporation in July of this year and has extensive experience of working in competitive international markets and a deep understanding of the sporting goods industry.
“I’m delighted that we have Tom Foley confirmed as a keynote speaker at IRX,” said Shirry Liram, Event Director of The International Running Expo. “Tom’s role as CEO of Intersport and extensive career in the industry will make his insights compelling for our audience. Intersport is one of the largest sporting goods retailers in the world and they join the growing list of leading brands and industry leaders dedicating themselves to our inaugural event”.
Register for your ticket to attend IRX here and hear from the incredible line-up of speakers. View the agenda here.